The simple answer is it doesn’t. At least not as much as we expect it to. Being yourself is one thing and being authentic is another. I love how Seth Godin puts it; If you go to the doctor, you expect professionalism and nothing short of it, you don’t care if the doctor is having … Read moreDoes Authenticity Really Matter When it Comes To Building an Impactful Personal Brand?
We all love small beginnings, especially when it comes to other people. Weirdly enough, most of us don’t like the idea of starting small. We want to either go big or go home. When it comes to building a personal brand on social media, most people want to be seen as the expert and NEVER … Read moreThe beauty of small beginnings when you’re building a personal brand.
The answer is Hell Yeah. Anybody, and I mean anybody can build a strong personal brand. Personal brands are for people between the age of 0 and infinity. The one caveat is, that you’ve got to be adaptable. How you built a brand in 1982 is not how you build a brand in 2022. A … Read moreCan You Build a Strong Personal Brand When You’re Over 30?
I’m one of those people who don’t believe in faking it until you make it. Why? Because I’ve tried faking it and it’s EXHAUSTING. Plus, I find it manipulative and don’t think it works in the long run. Now now, I don’t believe in showing up on your videos looking crazy, try your best to … Read moreIs “Fake it Till You Make It” Necessary To Build Personal Brand?
It was December 2018 and I had just been laid off from my very boring accounting job. The job paid $250 a month and I was more than happy to have that paycheck, at first. This was my very first job after uni and even though I was more of a creative person, I assumed … Read moreThe start of my personal branding journey.
Ouch! That was harsh. Are you the type of person that wakes up late every morning? Leaves the bed unmade? Doesn’t show up for workouts consistently? Well, that’s your personal brand. It’s who you are. I find that, if you don’t show up for yourself consistently, you’ll find it extremely difficult to show up for … Read moreYour Personal Brand Sucks Because You Suck!
I’ve been listening to Chris Do’s podcast and on this particular episode, he interviewed the author of “Key Person of Influence, Daniel Priestley. Daniel attributes successful personal branding to these key 5 things: The perfect pitch: People of influence like Elon Musk and Steve Jobs know how to persuade and describe what they do clearly. … Read moreWhat Makes Your Personal Brand Strong
Close your eyes and imagine you’re a wealthy collector who’s just entered a gallery in an art museum. On the wall facing you, there are gigantic canvases, each more than 10 feet tall. Both pictures depict a harbor at sunset. From across the room, they look identical; the same ships, the same reflections on the … Read moreYour Personal Brand Doesn’t Speak For Itself.
I’m currently reading, “Show Your Work” by Austin Kleon. The book suggests a couple of principles that I find very interesting. The main principle is that you should share your work, not your latte or your dogs. Austin encourages you to take a lot of photographs of your work at different stages in your process … Read morePersonal Branding, Stop Overthinking it!
Contrary to what the media tells you, a personal brand is not the “persona” you build online. A personal brand is who you are. If the person you are behind the scene is different from the person in front of the scene, then is your brand really authentic? Or are you just faking it for … Read more10 Bad Habits That Will Ruin Your Personal Brand